Getting a cup of coffee at Tim Horton’s in the morning is virtually a national addiction in Canada. And a lot of people from elsewhere wonder both where that daily commitment comes from and why it doesn’t ever seem to wane.
Well, a lot of it has to do with how thoroughly Tim Horton’s understands their customers.
This is their latest commercial. And among its many messages, there’s one people from those other countries need to be clear about.
If you’re going to Sochi for the Winter Olympics, you better be satisfied taking home Silver or Bronze.
2 comments:
Tim Hortons has a lot riding on this nationalistic image and message. The World Juniors should give pause to Canada's dominance. Statistics orgs in Europe have Canada coming in proud Olympic 6th.
Just you wait. I for one will be glad to take down crappy Timmies. And to forgo our hockey programs which are based on numbers and luck, not skills or innovation.
FYI -- Anonymous above is a latte sipping, Birkenstock wearing elitist from downtown Toronto who learned everything he knows about hockey from watching Leafs games.
Post a Comment